Global Beauty Director of Estée Lauder, Violette, worked with 360PM and Picture Farm Post to produce and post-produce this series introducing Estée Lauder and Violette’s collaboration capsule collection: Pure Color Envy Paint-On Liquid LipColor. The series highlights how to wear these colors in a refreshing and true-to-self way.

“Swipe 1-2 times and set. Voilà—the perfect pout for hours.” – Violette

Produced by Executive Producer Cleveland Jones of 360PM and edited by Picture Farm’s Caroline Kallback and Chris Boniello, this campaign marks an ongoing collaboration between Picture Farm, 360PM, and Estée Lauder x Violette. Previous work includes The Violette Tutorials.